Meta Ads Business Standard Package
We professionally set up and manage your Meta advertising campaigns every month. Designed for businesses that need consistent campaign monitoring, optimisation, creative testing, lead generation, and clear monthly reporting.
Growing businesses turning over R100k+ per month that want a professional team managing their Meta Ads for consistent lead flow and sales.
- Professional monthly Meta advertising management
- Meta Business Portfolio setup or configuration
- Meta Business Manager setup
- Facebook Page connection
- Instagram business account connection
- Meta Ad Account setup or configuration
- Meta campaign setup
- Professional campaign structure
Key Areas Included in This Package
- Professional monthly Meta advertising management
- Meta Business Portfolio setup or configuration
- Meta Business Manager setup
- Facebook Page connection
- Instagram business account connection
- Meta Ad Account setup or configuration
Choose the Payment Option That Fits
We professionally set up and manage your Meta advertising campaigns every month. Designed for businesses that need consistent campaign monitoring, optimisation, creative testing, lead generation, and clear monthly reporting.
- Managed Monthly
- Professional monthly Meta advertising management
- Meta Business Portfolio setup or configuration
- Meta Business Manager setup
- Facebook Page connection
Complete Package Inclusions
All inclusions below come from the current X3WEB package information.
SEO, Analytics & Tracking 17 included Professional monthly Meta advertising management Meta Business Manager setup Meta Ad Account setup or configuration Meta campaign setup View All Included
- Sales or conversion campaign setup where appropriate
- Meta Pixel setup or configuration
- Meta Dataset setup
- Meta Pixel installation on the website
- Telephone-click tracking where supported
- Conversion-event prioritisation where required
- Tracking quality checks
- Monthly tracking checks
- Tracking-link configuration where required
- Conversion-rate monitoring where available
- Conversion-improvement recommendations
- Lead and conversion reporting
- Advertising budget paid directly to Meta by the client
Design & Content 19 included Meta Business Portfolio setup or configuration Facebook Page connection Page-view event setup Video creative production View All Included
- Static image creative production
- Video creative testing
- Image creative testing
- Advertising copywriting
- Creative formatting for Meta placements
- Creative resizing for feeds, stories, and reels
- Existing client content adapted for advertising
- New campaign creative development
- Creative-performance analysis
- Underperforming creative replacement
- Website landing-page recommendations
- Creative-performance reporting
- Monthly account review
- Professional photography not included
- On-site monthly content shoot not included
Management & Reporting 30 included Instagram business account connection Monthly campaign management Lead-generation campaign setup Website-traffic campaign setup where appropriate View All Included
- Campaign budget configuration
- Monthly budget-allocation management
- Campaign budget recommendations
- Ad-set setup and management
- Advertisement setup and management
- Advertising placement setup
- Facebook Stories placement setup
- Instagram Stories placement setup
- Facebook Reels placement setup
- Instagram Reels placement setup
- Lead-event setup
- Contact-event setup
- Purchase-event setup where applicable
- Active campaign monitoring
- Lead-cost monitoring
- Cost-per-click monitoring
- Click-through-rate monitoring
- Frequency monitoring
- Reach and impression monitoring
- Campaign-delivery monitoring
- Budget-spend monitoring
- Advertisement-relevance monitoring
- Budget reallocation between campaigns
- Lead-notification setup
- Monthly campaign reporting
- Campaign-spend reporting
Strategy & Structure 22 included Professional campaign structure Retargeting campaign setup where appropriate Geographic location targeting Age targeting View All Included
- Gender targeting where appropriate
- Interest targeting
- Behaviour targeting where available
- Detailed audience targeting
- Custom audience setup
- Website visitor audience setup
- Facebook engagement audience setup
- Instagram engagement audience setup
- Video viewer audience setup
- Customer-list audience setup where supplied
- Lookalike audience setup where sufficient data is available
- Retargeting audience setup
- Audience exclusions
- Audience testing
- Audience-performance analysis
- Campaign naming structure
- Underperforming audience adjustments
- Audience-performance reporting
Additional Inclusions 12 included Campaign objective selection Domain verification assistance Aggregated Event Measurement configuration where required Multiple primary advertising text variations View All Included
- Multiple advertising headline variations
- Advertising description variations
- Campaign publishing
- Campaign pausing where required
- Campaign duplication where required
- Ongoing campaign improvements
- Explanation of improvements made
- Explanation of planned next steps
Build & Functionality 18 included WhatsApp campaign setup where appropriate Facebook Feed placement setup Instagram Feed placement setup Mobile advertising optimisation View All Included
- Placement-performance analysis
- Meta Events Manager integration
- Form-submission tracking
- WhatsApp-click tracking where supported
- Add-to-cart event setup where applicable
- Checkout-event setup where applicable
- Call-to-action testing
- Underperforming advertisement adjustments
- Campaign scaling where performance supports it
- Lead-form setup where required
- Custom lead-form questions where required
- Lead-form privacy-policy connection
- Lead-form thank-you screen
- Monthly performance summary
Meta Campaigns Structured for Better Lead Generation
Your package brings account setup, campaign structure, audience targeting, creative, tracking and reporting together according to the selected Meta Ads level.
Managed monthly campaignsMeta Account Foundation
Meta Business, ad account, page and Instagram connections are set up or configured where included.
Audience Targeting
Campaigns are structured around location, audience and targeting settings supported by the selected package.
Ad Creative and Copy
Advertisement structure, copy and creative preparation are handled according to the package inclusions.
Pixel and Event Tracking
Meta Pixel, event setup and tracking checks are included where the package specifies them.
Optimisation Path
Managed packages include ongoing monitoring, testing and improvement so campaigns can be refined over time.
Managed Monthly Optimisation
The package includes monthly Meta campaign management, optimisation, monitoring and reporting.
Package Notes
- Advertising budget paid directly to Meta by the client
- Professional photography not included
- On-site monthly content shoot not included
How This Package Works
Book a meeting — we understand your business, audience, and goals
Full Meta Business, Ad Account, and Pixel setup
Campaign build with tested video and image creatives
Monthly management, optimisation, and creative testing
Monthly performance updates so you always know what's working
Package FAQs
Start With a Campaign Structure Built to Convert
From Meta setup and audience structure to creative, tracking, optimisation and reporting where included, your campaign foundation is planned around better lead generation.
Meta setup. Audience targeting. Campaign creative. Tracking. Reporting. One experienced team.Get in Touch
Send us your details and we'll get back to you within 1 business day.