Meta Advertising
Meta Ads Business Professional Package
A complete monthly Meta advertising solution that includes professional campaign management, ongoing optimisation, advanced audience and creative testing, and a professional on-site content-creation session every month.
Established businesses that want the highest-performing Meta Ads setup — with real, fresh content shot at their premises every month.
- Professional monthly Meta advertising management
- Meta Business Portfolio setup or configuration
- Meta Business Manager setup
- Meta campaign setup and monthly management
- Monthly campaign optimisation
- Professional photographer visits your office or approved location once per month
- One professional on-site content-creation session per month
- Custom video creatives from the monthly shoot
Package Focus
Key Areas Included in This Package
Professional monthly Meta advertising management
Meta Business Portfolio setup or configuration
Meta Business Manager setup
Meta campaign setup and monthly management
Monthly campaign optimisation
Professional photographer visits your office or approved location once per month
Pricing
Choose the Payment Option That Fits
A complete monthly Meta advertising solution that includes professional campaign management, ongoing optimisation, advanced audience and creative testing, and a professional on-site content-creation session every month.
Compare Meta Ads Packages
What's Included
Complete Package Inclusions
All inclusions below come from the current X3WEB package information.
SEO, Analytics & Tracking 18 included Professional monthly Meta advertising management Meta Business Manager setup Meta campaign setup and monthly management Meta Ad Account setup or configuration View All Included
- Sales or conversion campaign setup where appropriate
- Meta Pixel setup or configuration
- Meta Dataset setup
- Meta Pixel installation on the website
- Telephone-click tracking where supported
- Conversion-event prioritisation where required
- Tracking quality checks
- Monthly tracking checks
- Video resizing for Meta placements
- Tracking-link configuration where required
- Conversion-rate monitoring where available
- Conversion-improvement recommendations
- Lead and conversion reporting
- Advertising budget paid directly to Meta by the client
Design & Content 39 included Meta Business Portfolio setup or configuration Professional photographer visits your office or approved location once per month One professional on-site content-creation session per month Custom video creatives from the monthly shoot View All Included
- Custom image creatives from the monthly shoot
- Video creative production and testing
- Facebook Page connection
- Brand-awareness campaign setup where appropriate
- Page-view event setup
- Professional business photography
- Professional product photography where required
- Professional service photography where required
- Professional team photography where required
- Workplace and behind-the-scenes photography
- Business-owner or team introduction content
- Customer-facing promotional content
- Product demonstration video content where applicable
- Service demonstration video content where applicable
- Business introduction video content
- Testimonial video recording where arranged and approved
- Promotional video content
- Raw content selection
- Image editing
- Image cropping and resizing
- Advertising graphic design
- Static image creative production
- Image creative testing
- Advertising copywriting
- Creative formatting for Meta placements
- Creative resizing for feeds, stories, and reels
- Existing client content adapted for advertising
- New campaign creative development
- Creative-performance analysis
- Underperforming creative replacement
- Website landing-page recommendations
- Creative-performance reporting
- Monthly account review
- Monthly creative review
- Travel outside the standard service area may be quoted separately
Security, Speed & Launch
4 included
Monthly campaign optimisation
Event testing and verification
Advertisement variation testing
A/B testing where appropriate
Management & Reporting 31 included Instagram business account connection Advertising account access configuration Lead-generation campaign setup Website-traffic campaign setup where appropriate View All Included
- Video-view campaign setup where appropriate
- Campaign budget configuration
- Monthly budget-allocation management
- Campaign budget recommendations
- Ad-set setup and management
- Advertisement setup and management
- Advertising placement setup
- Facebook Stories placement setup
- Instagram Stories placement setup
- Facebook Reels placement setup
- Instagram Reels placement setup
- Lead-event setup
- Contact-event setup
- Purchase-event setup where applicable
- Active campaign monitoring
- Lead-cost monitoring
- Cost-per-click monitoring
- Click-through-rate monitoring
- Frequency monitoring
- Reach and impression monitoring
- Campaign-delivery monitoring
- Budget-spend monitoring
- Advertisement-relevance monitoring
- Budget reallocation between campaigns
- Lead-notification setup
- Monthly campaign reporting
- Campaign-spend reporting
Additional Inclusions 19 included Campaign objective selection Domain verification assistance Aggregated Event Measurement configuration where required Vertical video recording for Reels and Stories View All Included
- Horizontal video recording where required
- Video editing
- Video captions where required
- Lighting and colour correction
- Multiple primary advertising text variations
- Multiple advertising headline variations
- Advertising description variations
- Campaign publishing
- Campaign pausing where required
- Campaign duplication where required
- Ongoing campaign improvements
- Explanation of improvements made
- Explanation of planned next steps
- Special location-hire costs quoted separately where required
- Presenter, actor, model, or voice-over costs quoted separately where required
Build & Functionality 20 included WhatsApp campaign setup where appropriate Facebook Feed placement setup Instagram Feed placement setup Mobile advertising optimisation View All Included
- Placement-performance analysis
- Meta Events Manager integration
- Form-submission tracking
- WhatsApp-click tracking where supported
- Add-to-cart event setup where applicable
- Checkout-event setup where applicable
- Short-form video recording
- Short-form video editing
- Call-to-action testing
- Underperforming advertisement adjustments
- Campaign scaling where performance supports it
- Lead-form setup where required
- Custom lead-form questions where required
- Lead-form privacy-policy connection
- Lead-form thank-you screen
- Monthly performance summary
Strategy & Structure 28 included Retargeting campaign setup where appropriate Geographic location targeting Age targeting Gender targeting where appropriate View All Included
- Interest targeting
- Behaviour targeting where available
- Detailed audience targeting
- Custom audience setup
- Website visitor audience setup
- Facebook engagement audience setup
- Instagram engagement audience setup
- Video viewer audience setup
- Customer-list audience setup where supplied
- Lookalike audience setup where sufficient data is available
- Retargeting audience setup
- Audience exclusions
- Audience testing
- Audience-performance analysis
- Advanced audience segmentation
- Cold-audience campaign structure
- Warm-audience campaign structure
- Retargeting campaign structure
- Monthly creative-refresh strategy
- Campaign naming structure
- Underperforming audience adjustments
- Content-planning recommendations
- Audience-performance reporting
- Monthly content-planning review
Important Information
Package Notes
- Advertising budget paid directly to Meta by the client
- Travel outside the standard service area may be quoted separately
- Special location-hire costs quoted separately where required
- Presenter, actor, model, or voice-over costs quoted separately where required
Process
How This Package Works
01
Book a meeting — we map out your brand, audience, and content strategy
02
Full Meta Business, Ad Account, and Pixel setup
03
Monthly photographer visit to your premises
04
Custom video and image creatives produced from the shoot
05
Campaign management, creative testing, and monthly optimisation
06
Monthly performance report and strategy review
Questions
Package FAQs
What does the photographer shoot?
Your team, premises, products, or services — whatever best represents your brand and drives ad performance.
Is there a contract?
Yes, a 12-month commitment applies, then month-to-month thereafter.
What can I expect from monthly ads management?
We manage campaigns with clear strategy, strong execution, ongoing optimisation, and monthly reporting so you always know what is being done and what is improving.
Ready to Get Started?
Meta Ads Business Professional Package
A complete monthly Meta advertising solution that includes professional campaign management, ongoing optimisation, advanced audience and creative testing, and a professional on-site content-creation session every month.